Thursday, 26 February 2015

SCAMPER

In this blog I wanted to talk about the SCAMPER design method. Scamper is probably my favored design method with User Centered Design also being a preferred method of mine.


http://www.mindtools.com/pages/article/newCT_02.htm

"You use the tool by asking questions about existing products, using each of the seven prompts above. 

These questions help you come up with creative ideas for developing new products, 

and for improving current ones."


For me I think this is a very natural design process as it applies itself to video editing very well. I think when you edit video it is a constant rethinking process of if this working, do I need to move clips around, do I need to adapt or change them or simply remove them.

Ultimately editing is a removal process, I often think of editing large pieces of video with lots of clips as removing 95% of the bad or not so good footage, just to get to that important 5% that is really key to creating the video.

I think it is easy to become hung up on potential videos that may or may not work with the edit, and it’s simply better to make a decision, leave it and then revisit it applying many of the points of SCAMPER and refining down an idea until it is the best it can be.

This will be important for my client project because I will need to refine down the video to be short but get all of the messages required across in the video.


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