Initial Idea

My initial idea is to produce a promotional video for VPoint TV, a company i currently work for part time. Keeping the video limited to 1:30 to keep the viewer engaged. The reason I am doing this is because the current promo is outdated and I think a new one with the current staff is needed.

For my presentation I looked at 5 Relevant sources for this project:

1. http://www.vpoint.tv/portfolio/youtube/ VPoints current promotional video that is outdated

2. http://fatfreemedia.co.uk/ FatFreeMedia another Nottingham Based video companies promotional video, quite a slick promo/showreel that shows the company is current and capable of making good videos.

3. https://www.youtube.com/watch?v=ZUG9qYTJMsI#t=19 An international source dollarshaveclub was an interesting one to research because of the behind the scenes nature of the video managed to capture the attention of millions of viewers, along with it’s comedy elements.

4. https://www.youtube.com/watch?v=IcIN15WqeRE Keeping on the behind the scenes research, whilst the previous video was more of a mock up behind the scenes, these actual behind the scenes from Peter Jackson show how much work goes into a production and how this could be reflected in VPoints video.

5. http://connect.avid.com/2013-Morgan-Spurlock-Webinar.html An interesting behind the scenes (but very long) video of Morgan Spurlocks video company, who produce movies like the One Direction Movie, something you don’t expect having previously seen Morgans own more down to earth documentary films.